Secret of Success
What’s the secret ingredient that every CEO should have?
The ability to command the attention of a single listener, or an entire room.
So, what a treat to work with not just one, but two CEOs who naturally have that gift when communicating across all platforms.
Amongst other things, we decided to look at the use of contrast in delivery:
1. Changing speeds to draw the audience into the changing emotions.
2. Using contrastive stress for meaning.
3. Increasing and decreasing volume to add energy and impact to the delivery.
Using these 3 simple strategies are a great way to engage listeners.
Stepping up to a CEO role means regularly presenting to 200-300 people, and the use of contrast is such a great way to hook the audience, and bring them along on the journey.
But it’s not just for large audiences. Next time you are presenting in a boardroom, use these 3 techniques and notice what happens to your delivery.
It’s more engaging, right?
Congratulations to my clients. Cathay and HK Express are lucky to have you as their CEOs.